Tesla
Overview
Tesla, Inc. is a major American automotive and clean energy company, named after inventor Nikola Tesla, that designs, manufactures, and sells electric vehicles (EVs) like the Model 3, Y, S, X, and Cybertruck, alongside energy storage (Powerwall, Megapack) and solar energy products. Headquartered in Austin, Texas, its mission is to accelerate the world’s shift to sustainable energy through innovation in EVs, robotics, and AI, operating global factories and selling products directly to consumers.
Founded Year
2003
Ownership Type
Public–Private Partnership (PPP)
Business Model
B2C (Business to Consumer)
Time Zone
GMT-5
Mission
to accelerate the world's transition to sustainable energy.
Vision
to create the most compelling car company of the 21st century by driving the world's transition to electric vehicles.
Core Values
Innovation: A relentless pursuit of pushing technological and design boundaries across all products, from battery technology that allows for over 300 miles on a single charge to advanced autonomous driving systems. Sustainability: Embedded in the mission itself, this commitment influences every part of the business, from manufacturing processes to the end product's lifecycle and environmental impact. Excellence: Striving for the highest standards in everything, from the engineering of its vehicles to its operational efficiency and customer experience. Agility: A dedication to speed in product development and decision-making, enabling rapid adaptation to changing market demands and continuous improvement through software updates and ongoing refinement. Reason from "First Principles": This is a key problem-solving methodology, championed by CEO Elon Musk, which involves breaking down complex problems to their most basic, fundamental truths and building solutions from scratch, rather than relying on analogy or existing assumptions. Think Like Owners & "We are ALL IN": Employees are encouraged to take responsibility and accountability as if they were owners of the business, fostering a culture of commitment and shared purpose.
Company Tagline
Sustainable Abundance
Head Office Country
United States